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Sunday, August 24th, 2008

Seinfeld and Bill Gates Go to College

Written by Christien
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Jerry Seinfeld and Bill Gates will be in the new Windows Vista ads.

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August 24th, 2008 | Advertising, Apple, Branding, Gen Y, Marketing, Microsoft, Technology | No Comments | | Read More »

Thursday, August 21st, 2008

‘Our Country (USA) Is the Best’

Written by Christien
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TweetThat is a direct quote from Kobe Bryant in an interview this Friday past with NBC’s Chris Collinsworth (download link).  I picked up on this story from an opinion piece on the WSJ.  The piece mentions that TV commentators keep opining that the Olympics are all about the brotherhood of man, rather than national ambition [...]

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August 21st, 2008 | Athletics, Gen Y, Leadership, Personal Branding | No Comments | | Read More »

Tuesday, August 19th, 2008

Does TheLadders Stink?

Written by Christien
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TweetI have been using TheLadders for just over six months now to see what the hype was all about.  To be honest, I have been less than thrilled.  I was browsing some of the highlights over at the $100K+ job board SalesLadder.com.  They posted the “Top 100 Recruiter Search Words” used in the past week.  [...]

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August 19th, 2008 | Gen Y, Recruiting, Sales 2.0, Web 2.0 | No Comments | Tags: Career, Personal Branding | Read More »

Tuesday, August 12th, 2008

Starbucks Doubleshot Strategy

Written by Christien
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TweetI went into Starbucks today to nab an Iced Mocha to get my creative juices flowing.  Upon paying, I was granted a receipt that announced my next iced grande beverage would be only $2.  The catch is that it has to be: •    The same day at the same store •    It also has to [...]

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August 12th, 2008 | Advertising, Branding, Marketing, Starbucks | 10 Comments | Tags: Branding, Marketing | Read More »

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