I’ve always tried to do things a little different than the person next to me.
This world is so competitive that you have to do things to set yourself apart if you want to get noticed. While this holds true for careers, it also holds true for life. Stop watching ticker tapes all day. Forget that the Dow is plummeting (You do realize it’s only 30 stocks right?). Forget about what certain candidates have to say about it (You don’t think you’re going to get a real answer until after election day do you?).
It’s easy to go along with the crowd; but it’s harder but more fulfilling to go against the grain. We’re Gen-Y, and by our nature that’s what we’re about. Improve your personal brand by being the person that others look to for a light in the darkness.
Here are 5 ways to be part of the solution instead of the problem:
Take a Vacation
Grab a friend so you can spread some joy. You don’t have to go to a tropical island. Head down south with a buddy for a powerful SEC football game, hit a local beach or just go visit a friend you haven’t seen for awhile in another town.
Buy Some Stock
Undergraduate finance: buy low, sell high. Do your part to help with the $700B buyout. If you have a little extra cash, buy a little extra stock. All I know is if RIMM drops a bit below $50, I have Chuck all over it!
Break Your Horn
Before you go cranking on your horn because you’re stuck in traffic, sit back and crank up your iPod. Horns release middle fingers. Music releases pheromones.
Grab a Drink
Finding friends to grab a drink right now shouldn’t be hard. However, don’t let the talk steer towards the economy or politics. Talk sports, sex or TV shows.
Breathe
It’s fall right now, which means it’s beautiful outside. Find a spot in the park, sit on your balcony or lie down in front of a window with nothing on and take a breath or two or three. Clear your mind and try to focus on what you have instead of what you don’t.
My point is not that you become this corny person that’s one-step away from working at Disney. However, enough is going on right now to make everyone think the apocalypse is upon us. Be a little different. Try to be the light, and maybe it will be a little contagious.
BTW, hometown (New Orleans) featured in this V-Dub Spot.
Tags: Career, Gen Y, Personal Branding


