Jordan Clock Tower Commercial - Become Legendary
I was a huge Michael Jordan fan when I was young. I used to try, notice the italics, to imitate him as a kid. I watched the training videos, read the Bios and scraped together what I could on the young Internet. Jordan and Nike have always put together wonderful commercials. [...]
Eleanor Roosevelt Wouldn’t Like Starbucks
Earlier this year, Howard Schultz decided to return to his vision at Starbucks (SBUX), and everyone is anxious to see if he can turn around the coffee bean behemoth. Hopefully, he can “pull a Steve Jobs.” About a year ago, I gave my McStarbucks theory about Starbucks starting to serve breakfast. Two months ago they [...]
Mentors…Brett Favre
I tend to relate life through sports. I’ve been in some sort of organized sport since I was 5, so athletics have always proved good metaphors for me when I’m trying to bring things into perspective. They teach so many lessons that are transferable through life.
It doesn’t matter if your pinnacle was [...]
Send Paris Hilton to Hong Kong!!
“I have failed as a role model.”
On taking time off to do community service, “I’ve decided to do this to give myself an opportunity to heal myself and to search my soul.”
Can you imagine if these words came out of the mouths of Paris Hilton or Lindsay Lohan, or how about the NFL’s Adam “Pacman” [...]
Marketing the 2008 Presidential Candidates
I’d like to take a different look at the 2008 Presidential Election. Yes, the issues (Iraq, Immigration, Taxes, etc.) are all fascinating; but, in elections, I’m always interested in seeing how candidates present themselves and attack the campaign trail. As of today, it seems as though Barack Obama has the momentum on the Democratic side, [...]
Format Wars…errrr Battles
Beta vs. VHS…Laser Disc vs. DVD…HD-DVD vs. Blu-ray…
Winners: Sony, Blu-ray Content Providers, Us (Consumers)
Losers: Toshiba, Apple Microsoft, Anyone Else Trying to Win the Living Room
These are some expensive battles that take place. Sony is always a high stakes player. I keep wondering when they’re going to learn their lesson; but after all their [...]
McStarbucks??
I was in one of the two Starbucks (there could be another and I haven’t found it yet…the place is big) in Lenox Square Mall in Atlanta yesterday. While I’m waiting for my drink, a man commented to me, “Everytime I go into one of these, they’re packed.”
“Yeah, someone knew something before we did [...]
