Christien Louviere

Lately, I’ve noticed an abundance of women coming out in advertising commercials; and quite frankly, it’s freaking me out a bit.  I mean that red-headed Wendy is now coming to life in the commercials, and she scares me.  As a kid, I had trouble eating my fries unless I turned the box around.
Most recently, I [...]

What is acceptable for today’s personal brand etiquette?

I love the scene below from Boiler Room (viewer discretion advised) in which Ben Affleck delivers his “Act As If…” speech. The point is that if you’re going to sell, then you have to look the part. It doesn’t matter if you’re in sales or not, you need to dress for the position you want [...]

I’m pleased to announce that I was recently asked to be a contributor to the international DailyDOOH. It’s one of the most widely read blogs in the OOH industry. My first article about the new ‘Eyes On’ measurement system was the feature article for yesterday’s email newsletter. Here is the link to the article.

Blackberry has ruined my abilities to send traditional SMS.

Christien Louviere having fun with Google Analytics. I found Killona, Louisiana through virtual geography.

A view on how mobile internet devices will affect the future of mobile content distribution.

Aki Spicer, of Fallon, discusses the trends in social media.

Cisco is hosting a webcast on applying Web 2.0 strategies to your business. I think it will be worth a look.

I recently made a post about Nike understanding what athletes are about. The Cinderella commercial I referenced was about doing whatever, whenever to get where you want to go. The newest commercial is about their Nike SPARQ (Speed, Power, Agility, Reaction, Quickness) training program. To most athletes, SPARQ is nothing new. It is a training [...]

Declining use of email?
Research suggests that teens rarely use email to communicate. They prefer to send text messages to each other. Considering that they are more likely to be in contact with each other during the day by phone than computer, that makes sense.
But do you think this will continue once they enter the workforce?
In [...]

I found this video via Marketing Headhunter. It’s a look at how Facebook and the CIA are connected trying to mine all of our personal data. Yeah, it’s over the top; but it’s still fun and interesting to see…only about 3 minutes so check it out.

I apologize for the five month absence in writing. I’ve had several people asking me what I’ve been up to since I haven’t made a post in awhile. I’ve been working on a few start-up projects that have taken up the majority of my free time. One project was to get this [...]

I can’t take credit for coining the term praise inflation
seen in the title. The credit goes to Mr. Jeffrey Zaslow of the
WSJ. Having said that, I did pick up (AKA click to) the article read it
and ‘borrow’ the title…so can I please have my damn cookie now? I’ll be
out to lunch in [...]