Christien Louviere

Jerry Seinfeld and Bill Gates will be in the new Windows Vista ads.

The perceived recession is over hyped. A recent Business Week article finally proved as much. Regardless of the economy, I maintain the mindset of ABS…not brakes…ABS = Always Be Saving. Our generation isn’t going to collect a dime of social security, so it’s important for us to save now.
George Costanza said very [...]

Blackberry has ruined my abilities to send traditional SMS.

A view on how mobile internet devices will affect the future of mobile content distribution.

Aki Spicer, of Fallon, discusses the trends in social media.

Cisco is hosting a webcast on applying Web 2.0 strategies to your business. I think it will be worth a look.

I recently made a post about Nike understanding what athletes are about. The Cinderella commercial I referenced was about doing whatever, whenever to get where you want to go. The newest commercial is about their Nike SPARQ (Speed, Power, Agility, Reaction, Quickness) training program. To most athletes, SPARQ is nothing new. It is a training [...]

Declining use of email?
Research suggests that teens rarely use email to communicate. They prefer to send text messages to each other. Considering that they are more likely to be in contact with each other during the day by phone than computer, that makes sense.
But do you think this will continue once they enter the workforce?
In [...]

Beta vs. VHS…Laser Disc vs. DVD…HD-DVD vs. Blu-ray…
Winners: Sony, Blu-ray Content Providers, Us (Consumers)
Losers: Toshiba, Apple Microsoft, Anyone Else Trying to Win the Living Room
These are some expensive battles that take place. Sony is always a high stakes player. I keep wondering when they’re going to learn their lesson; but after all their [...]

I recently wrote about the Apple iPhone release and my predictions/concerns for the product. One of my concerns was why Apple (a great brand) chose at&t (a largely confused brand) to handle its coverage. An article from Business Week here presents some nice light to the question.

Anyone that knows me is aware that I’m a huge Apple fan. The first computer
my dad put me on was an Apple II back in the day. I lost touch with the
company until my freshman year of college when I worked on a Mac network.
It was around the time that Apple released the [...]

I can’t take credit for coining the term praise inflation
seen in the title. The credit goes to Mr. Jeffrey Zaslow of the
WSJ. Having said that, I did pick up (AKA click to) the article read it
and ‘borrow’ the title…so can I please have my damn cookie now? I’ll be
out to lunch in [...]